If you like me are doing online business for multiple income streams, you must know Rosalind Gardner. She is recognized as a leading authority worldwide on the topic of affiliate marketing. Because of the best-selling book: Super Affiliate Handbook: How I Made $436,797 in One Year Selling Other People’s Stuff Online, she became the Queen of Affiliate Marketing. From her new book: Make a Fortune Promotion Other People’s Stuff Online, she shares 20 mistakes to avoid as an affiliate. I found its good because we can learn from the mistakes of others and alert myself not repeating these mistakes. So briefly, the 20 mistakes to avoid is:

1. Spamming 
2. Not doing market research
3. Failing to plan
4. Posting ads on forums
5. Overusing merchant ad copy
6. Infringing on copyrights
7. Submitting to Free-for-all sites
8. Shouting
9. Not responding to visitor emails
10. Overusing pop-ups
11. Using free-hosts and email accounts
12. Not having an opt-in newsletter
13. Keeping poor records
14. Building a mall
15. Out-of-date advertising
16. Using leaky links
17. Placing affiliate links on the homepage
18. Trying to do it all
19. Failing to act
20. Giving up.

The other thing that I found useful is the marketing strategies from this book is “Marketing strategies to avoid”. Out there on the market, there are so many people try to teach us how to drive traffic to our website.  It makes us feel frustrating to figure out which one works. As a super affiliate, Rosalind discovered that these marketing strategies are not worth pursuing:

• Link Trading
• Free-for-All Links Pages
• Banner Exchange Networks
• Startpage or Homepage Traffic Networks
• Refer-a-Friend Scripts: I personally try to use this one, but Rosalind is not recommending “You probably have seen refer-a-friend on sites you have visited. You enter both your name and email address, as well as those of a number of your friends. Hit the submit button, and a message gets sent to all those friends telling them what a great site you just found. These scripts are ineffective and not worth the time and energy it takes to load them onto your site”.

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Lillian & Benjamin, we help families achieve financial success

contact: lillianwenli@yahoo.ca

This entry was posted on Friday, March 28th, 2008 at 1:50 pm and is filed under Income stream, concept, life and success. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.